With the increased usage of smartphones and a consequent growth in the mobile application market, users are provided with a diverse mobile experience on multiple platforms. This proliferation of mobile apps in our personal lives has propelled the mobile application usage in the enterprise landscape as well. However, it has to be understood that it is the apps and not the device that stand at the Centre of user experience.

Hence mobile application design and development is a challenging process unlike traditional application development since mobile applications need to be well integrated with the existing enterprise infrastructure and securely accessible from different devices based on multiple platforms. This is where strict adherence to Mobile Application Lifecycle becomes mandatory. Mobility implementation consultants always strive to optimize the user experience (personnel or customers alike) hence the application development should yield solutions providing enough control and visibility.

Major challenges or questions posed while implementing mobility solutions include:
- How can we mobilize or integrate our current systems on multiple mobile platforms securely enough?
- How can we ensure our customer centric apps or mobile websites provide similar user experience on multiple devices across multiple carriers?
- How can we identify and deploy the right technology and components from the maze of mobile development landscape and utilize it to our specific requirements and challenges?

Not being able to address these pertinent issues in the preliminary phases may lead to a mobile solution not perfectly matched to the initial requirement in terms of functionality as well as user experience. So the challenge today is to develop innovative applications which are targeted towards end-users and businesses. Mobile application lifecycle management is a framework for firms that need to address the issues and challenges related with the entire life cycle of mobile devices and applications. Following this framework firms can improve performance and provide cost savings through correct interfaces and functionalities available across multiple mobile platforms. Interra's enterprise mobility solutions are strictly based on the Mobile Application Lifecycle as depicted below.

Mobile application developers or consultants need to strictly manage the design, development, testing and deployment of apps to ensure flawless delivery of mobile solutions. An effective way of addressing this situation is to utilize the MD2D (Mobile Design to Deploy) model, which controls the entire mobile application lifecycle development. It's an innovative, mature and collaborative end-to-end engineering solution for Products and Platforms. Interra's consultants are well versed and experienced in providing solutions efficiently managed and delivered by MD2D.

MD2D emphasizes mainly on the following key strategic points:
- Innovation
- Accelerated Time to Market
- Cost Efficiency
- Engineering Best practices

MD2D provides Consulting Services, Engineering Services and Specialized Services which enable absolute real time, end to end visibility and traceability of activities across the application lifecycle.

- Consulting Services:
The strategic consulting services provide a strong technology roadmap and a solution blueprint hence mapping the initial requirements to an exact wireframe of what the final solution will constitute. Platform selection and usability engineering ensure that the entire gamut of consulting services measure the viability and efficiency of the expected mobile solution before the implementation of the mobile solution is progressed.

- Engineering Services:
This involves the development, porting and testing of the mobile application. It keeps track of the implementation part of the mobile application lifecycle and makes sure that the framework selection, customization, porting & testing and final deployment activities are taken care of perfectly.

- Specialized Services:
These services overlook the phase after the mobile application has taken shape and is deployed already. Quality Release Management, Product Sustenance, Support services, Training and user manual creations include some of the post deployment specialized services which are nevertheless paramount for the life cycle of the application built.

Interra's vast experience in providing mobility solutions includes Enterprise apps and mass market customer centric apps. Interra's mobility solutions based on MD2D are highly reliable, proven and provide comprehensive functionality. These mobile solutions are cost effective solutions easily integrated with existing business systems like ERP, CRM and HR solving real world business problems.

For a free Mobility Consultation
Drop us an email at: business@interrait.com