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Retail Analytics

The retail industry has evolved a lot and has gone through dynamic changes over the last few years. With the projected market size to reach $22,000 billion in the next five years, the retail industry presents a sizeable opportunity. This opportunity comes with its own set of challenges including thin margins, increased competition and rapidly evolving customer needs. Add to this, the educated, well informed and digitally savvy customer who wants a more personalized shopping experience at all touch points including storefronts, mobile and email.

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Cloud benefits for Enterprise IT

Cloud computing has transformed the way businesses run their IT operations and fulfill their IT needs. Cloud offers benefits which keep evolving with the changing technology innovations and new services being offered by the technology platforms which support the cloud.

Businesses should look at cloud, not as an external technology offering just to fulfill their IT needs but rather an extension of their existing IT infrastructure. Key business benefits that cloud does offer can be discussed as below:

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Cloud computing for bigger businesses

Cloud computing has proved to be a game changer for many small and medium businesses looking for a level playing field in terms of IT infrastructure and upfront capital investments associated with it. Cloud computing has helped small businesses remove the need for these investments and still have equally competent IT infrastructure. In fact cloud in itself was a revolution harbored by smaller technology firms, adopted by smaller businesses and neglected by bigger firms due to the inherent mistrust over corporate IT security. This however is changing now.

 

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Transforming Retail Businesses through…

Big Data provides some key transformations and opportunities for retail businesses to improve ROI and reduce costs. Some of the key elements that can benefit a retail business include:

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Why retailers need technology to fulfill evolving customer expectations?

In the current business scenario, customers expect a seamless shopping experience and increased personalization. We operate in an Omni-channel environment with multiple touch points for customer interaction, where it is important to deliver consistent messaging or promotions which add value to the customer experience.

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IaaS services for Enterprises

Enterprises have started to rely a lot on IaaS service providers lately due to the reduced costs and availability on demand . However before relying on an IaaS provider enterprise IT should ensure that the basic elements of security, robustness and confidentiality have been taken care by the service provider.

The key elements that need to be evaluated before utilizing services from an IaaS provider include:

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Cloud Computing vs physical servers

You might have heard this question more than often across the technology world. Since increasing number of startups and enterprises seem eager to use cloud services instead of conventional server architecture, this trend was bound to be discussed more frequently. Is the IT industry phasing out dedicated server hosting to give way to Cloud solutions?

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How can E-commerce benefit from Big data

Big Data is all about gathering and analyzing unstructured data from diverse sources which cannot be easily processed using traditional database and software techniques. Big data can be immensely useful for e-commerce websites since these websites need to interact with their customers in real time.
The key ways Big Data can make a difference for e-commerce websites or online retailers include:

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Evolution of BI Processes

Enterprises have been utilizing Business Intelligence to ensure that the decision making is based on ‘facts’ not just ‘guts’ for business benefits. For quite a long time BI technology has revolved around Information storage, integration and analytics. However, lately BI has changed with a bit of business integration and innovation happening in the BI realm. Business Intelligence processes have matured a lot and have found application in many industries including police force intelligence, smarter city planning and not only enterprise decision making.

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Challenges associated with Cloud based Testing

Despite of the fact that Cloud testing offers test efficiency and better results, there are operational limitations associated with it.  While reaping the benefits cloud testing infrastructure offers, QA teams need to manage certain challenges that cloud testing poses. Some of the key challenges faced are mentioned below:

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